One of the most powerful forces in investing isn’t inflation, interest rates, or earnings reports. It’s cognitive dissonance: the mental discomfort we feel when reality challenges what we want to believe. We don’t talk enough about the damage this mindset…
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“Ever wondered why some investments soar while others falter? Dive into the captivating world of behavioural finance and uncover how various biases impact your investment decisions in my latest article featured in Outlook Money, titled “Why Your Investment Success Hinges…
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Have you ever purchased a new gadget or piece of furniture, only to find yourself wanting to upgrade other things in your home to match its level of quality or style? That’s the Diderot Effect in action, and it’s a…
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Yesterday, I was surprised when I saw Mahesh arrive for some AC-related work at my place. I had utterly forgotten him as he quit the neighbourhood some three-four years back, but till then, he was my go-to guy for all…
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Vikas Sharma, Certified Financial Planner (CFP), does not fit into the regular tribe or traditional definitions of financial advisers. Though he is a first-generation entrepreneur, his approach to financial advisory business is progressive, futuristic, and in his own words –…
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